Research

Parenting Strategies as Influences of Teen Drinking via Self Esteem: An Important Area for Family Policy

Journal Article
Coauthor(s)

Yang, Zhiyong and Charles M. Schaninger

Publication Date

2010

Journal/Publisher

Journal of Macromarketing

Additional Information

Vol. 30(4), 331-341

Dr. Zhiyong Yang

Professor and Department Head

Department of Marketing, Entrepreneurship, Hospitality & Tourism Bryan 441-B z_yang4@uncg.edu 336-334-3763