Research

Search our research library below.

Filter Research
Journal Article

“Design Thinking for Innovation: Composition, Consequence, and Contingency”

Dr. Cheryl Nakata
Coauthor(s)

Jiyoung Hwang

Publication Date

2020

Journal/Publisher

Journal of Business Research

Journal Article

Chronic Illness Medication Compliance: A Liminal and Contextual Consumer Journey

Dr. Cheryl Nakata
Coauthor(s)

Elif Izberk-Bilgin, Lisa Sharp, Jelena Spanjol, Anna Shaojie Cui, Stephanie Y. Crawford, and Yazhen Xiao

Publication Date

March 2019

Journal/Publisher

Journal of the Academy of Marketing Science

Journal Article

Integrating marketing and information services functions: a complementary and competence perspective

Dr. Cheryl Nakata
Coauthor(s)

Cheryl Nakata, Zhen Zhu, and Elif Izberk-Bilgin

Publication Date

2011

Journal/Publisher

Journal of the Academy Mark. Sci.

Additional Information

39:700-716