Research

A Resource Based View of Three Forms of Businesses in the Startup Phase: Implications for Franchising

Journal Article
Coauthor(s)

Davis, A.E., Desplaces, D., & Falbe, C.M

Publication Date

2012

Journal/Publisher

Journal of Small Business Strategy

Additional Information

22(1), 47-65. Impact Factor: 1.333

Dr. Dianne Welsh

Hayes Distinguished Professor

Founding Director Entrepreneurship Cross-Disciplinary Program
Department of Marketing, Entrepreneurship, Hospitality & Tourism Bryan 328 dhwelsh@uncg.edu 336-256-8507