"Effects of Satisfaction and Trust on Long-Term Orientation in Small Apparel RetailerÐSupplier Relationships"

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“Effects of Satisfaction and Trust on Long-Term Orientation in Small Apparel RetailerÐSupplier Relationships”

Journal Article

Coauthor(s)

Jung Rim Cho, Jae-Eun Chung, & Jiyoung Hwang

Publication Date

42005

Journal/Publisher

Clothing and Textiles Research Journal

Additional Information

Vol. 33 Issue: 2, pp. 83-98

Department of Marketing, Entrepreneurship, Hospitality & Tourism Bryan 379 j_hwang3@uncg.edu 336-334-4472