Research

Global Franchising in Emerging and Transitioning Economies

Journal Article
Coauthor(s)

Alon, I., & Falbe, C.M

Publication Date

2002

Journal/Publisher

International Journal of Business and Economics

Additional Information

2(1), 332-343

Dr. Dianne Welsh

Hayes Distinguished Professor

Founding Director Entrepreneurship Cross-Disciplinary Program
Department of Marketing, Entrepreneurship, Hospitality & Tourism Bryan 328 dhwelsh@uncg.edu 336-256-8507