ÒInvestigating Sales Approaches and Gender in Customer Relationships,Ó

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Journal Article

Coauthor(s)

Wood, John Andy, Julie Johnson, James S. Boles, and Hiram C. Barksdale,

Publication Date

2014

Journal/Publisher

Journal of Business and Industrial Marketing

Additional Information

Vol. 29 (Number 1, 2014)

Department of Marketing, Entrepreneurship, Hospitality & Tourism Bryan 444 jsboles@uncg.edu (336) 334-4413

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