Research

ÒInvestigating Sales Approaches and Gender in Customer Relationships,Ó

Journal Article
Coauthor(s)

Wood, John Andy, Julie Johnson, James S. Boles, and Hiram C. Barksdale,

Publication Date

2014

Journal/Publisher

Journal of Business and Industrial Marketing

Additional Information

Vol. 29 (Number 1, 2014)

Dr. James Boles

Professor

Department of Marketing, Entrepreneurship, Hospitality & Tourism Bryan 444 jsboles@uncg.edu (336) 334-4413