Repeat Visitation and Visitor Spending at Events: Hogs and Muscle Cars

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Journal Article

Coauthor(s)

Byrd, E.T., Beedle, J., & Cardenas, D.A.

Publication Date

2014

Journal/Publisher

Event Management.

Department of Marketing, Entrepreneurship, Hospitality & Tourism Bryan 474 etbyrd@uncg.edu 336-334-4471

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