Research

Repeat Visitation and Visitor Spending at Events: Hogs and Muscle Cars

Journal Article
Coauthor(s)

Byrd, E.T., Beedle, J., & Cardenas, D.A.

Publication Date

2014

Journal/Publisher

Event Management.

Dr. Erick Byrd

Associate Professor

Department of Marketing, Entrepreneurship, Hospitality & Tourism Bryan 474 etbyrd@uncg.edu 336-334-4471