Research

Starbucks International enters Kuwait

Journal Article
Coauthor(s)

Raven, P & Al-Mutair, N

Publication Date

1998

Journal/Publisher

Journal of Consumer Marketing

Additional Information

15(2), 191-197

Dr. Dianne Welsh

Hayes Distinguished Professor

Founding Director Entrepreneurship Cross-Disciplinary Program
Department of Marketing, Entrepreneurship, Hospitality & Tourism Bryan 328 dhwelsh@uncg.edu 336-256-8507