Three teams of CARS finalists competed in the Case Competition as part of the Industry Summit sponsored by VF Jeanswear. Teams had 24 hours to develop an innovative denim product for the boys market. A panel of 6 judges from VF Jeanswear evaluated and determined the winners. First place prizes went to Jessica Cranfill, Brianna Nowak and Taylor Rutledge for the team’s winning denim ideas and marketing strategies.