Graduate Certificate in Marketing

Explore the Power of Data-Driven Marketing

Give yourself a certified career boost with a Graduate Certificate in Marketing from UNC Greensboro’s Bryan School of Business and Economics.

This 12-credit-hour program is designed to be flexible enough to fit your busy schedule. Gain strategic marketing insights that are essential for navigating today’s dynamic business landscape – add value on the job today with what you learned in our certificate program. 

Accelerate your career growth and invest in your earning potential through our focused and flexible pathway to marketing expertise. Gain specialized skills and earn credits that, should you choose to, you may apply to the pursuit of a UNCG MBA.

Students outside the U.S. who are interested in completing this certificate remotely from another country are eligible to do so and do not require a visa. This certificate is not eligible to enroll students who intend to apply for an F student visa to undertake studies within the United States (e.g., does not qualify for a form I-20). 

Required Curriculum

3 credit hours

• MBA 706 – Marketing Management  

Elective Curriculum

Choose 3 from the following courses: 

• MBA 730: Marketing Research  
• MBA 731: Brand Management  
• MBA 732: Consumer Behavior  
• MBA 733: International Marketing Management  
• MBA 734: Digital Marketing Analytics 

Application Deadlines

The Graduate Certificate in Marketing program welcomes a variety of applicants, whether they come to us with years of professional experience or have just recently earned an undergraduate degree — business or otherwise. 

Fall Semester:	June 15
Spring Semester:	November 15

APPLICATION Requirements

• Bachelor’s degree (or international equivalent) from an accredited institution 
  • For U.S. degrees, one official transcript from all previous academic institutions. 
  • For international degrees, a course-by-course evaluation from a National Association of Credential Evaluation Services (NACES®) service, showing proof of U.S. bachelor’s degree equivalency, credit hours and GPA. 
• Statement of purpose 
• Three references 
• 60-second video introducing yourself 
• Resume 
• Online application and $65 fee 
• Evidence of English language proficiency (for non-native English speakers)

Students entering our program typically have a GPA of 3.0 or above on a 4.0 scale. 

Estimated Program Costs

These estimated program costs include tuition and fees based on the 2023-2024 Graduate Tuition and Fee Schedule and do not include the cost of housing, textbooks, or student health insurance. Visit csh.uncg.edu for more detailed information. Tuition and fees vary depending on the program track pursued and the number of credit hours taken each semester.

	Online Only
	Estimated Program Cost	Per Credit Hour
In-State	$6,500.00	$541.67
Outside-of-NC	$10,000.00	$833.33
Out-of-State	$16,000.00	$1,333.33
	Assumes 12 credit hours of part-time study for 1 year.

The Outside-of-NC rate applies to students located outside of the state taking online classes. The Out-of-State rate applies to students taking classes while located within the state, but are not residents of NC (determined by the Residency Determination Service).

Military-Affiliated Students

UNCG has been named both Best for Vets and a Military Friendly School. We’re a Yellow Ribbon Program participant, and are proud to offer a variety of benefits for veterans, active-duty military, and military-affiliated students, such as:

• Online application fee waiver for active-duty service members
• In-state tuition for out-of-state students (in accordance with the Veterans Choice Act)
• Credit for relevant military service/training
• Tutoring assistance

For more information on UNCG Military-Affiliated services and benefits, visit military.uncg.edu.