MS In Retail Studies

Full Time or Part Time
On Campus and Online Options

Transform your passion for fashion into a successful, lifelong career.

If you want to make yourself a top candidate for the highest-level positions within an organization, a Master of Science in Retail Studies from UNC Greensboro’s Bryan School of Business and Economics is an outstanding investment in your future, remaining a tremendous asset for steady advancement throughout your career.

This advanced degree is a strategic investment in your future, equipping you with the knowledge and skills to excel in the rapidly evolving retail industry. Gain a comprehensive understanding of consumer behavior, supply chain management, marketing strategies, and more, guided by industry experts and renowned faculty. With a strong alumni network and a reputation for producing successful business professionals, our program opens doors to a world of career opportunities, ensuring your steady advancement and lifelong success.

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Invested in Your Success

A master’s degree can create many opportunities for your future – consider the possibilities:

  • Position yourself for advancement at your current apparel or retail company
  • Learn what it takes to open your own apparel retail store
  • Gain access to jobs in the exciting world of the fashion business
  • Teach introductory courses at the university level

Students who have graduated from our program have gone on to high-level positions at companies like Kontoor Brands, Neiman Marcus, Polo/Ralph Lauren and TJX.

To apply, all you need to do is complete the application and include three letters of support and a statement of interest, along with transcripts from your undergraduate institution(s).

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Master’s Thesis

Face-To-Face Concentration

This concentration includes a mix of face-to-face and online courses and requires a minimum of 30 hours with a thesis (24 hours of courses, 6 hours of thesis).

Sample Courses:

CRS 620: Analysis of Apparel and Related Industries
Analysis of apparel and related industries from raw materials through consumption. Examination of production and marketing of products, technological developments, and domestic and global market strategies.

RCS 662: Behavior of Soft Lines Consumer
Study of environmental, individual and psychological influences on the behavior of consumers in the soft lines consumption process.


Online Concentration

This concentration is entirely online and requires a minimum of 30 hours of coursework with a capstone.

Sample Courses:

RCS-584: Retail Strategy
Investigation of retailing from a strategic perspective. Concepts are analyzed and integrated into applied problem-solving scenarios focused on consumer needs.

CRS-570: Apparel Brand Management
All aspects of managing an apparel brand portfolio, including creating and positioning the brand, establishing brand equity and differentiation, and providing a brand experience for global apparel consumers.

Fall 2023 Class Profile


In state






years average time
to complete degree



Looking for a seamless career transition?

Upgrade your retail career in one year with a certificate in Global Fashion Industry Management, Retail Consumer Data Analytics, or Retail Merchandising Management. Affordable and online, these graduate credentials go great with any resume.

Meet Our Graduate Ambassadors

Graduate Student Ambassadors participate weekly in Bryan School graduate connection events and serve to represent the School’s six master’s programs.

Military-Affiliated Students

UNCG has been named both Best for Vets and a Military Friendly School. We’re a Yellow Ribbon Program participant, and are proud to offer a variety of benefits for veterans, active-duty military, and military-affiliated students, such as:

  • Online application fee waiver for active-duty service members
  • In-state tuition for out-of-state students (in accordance with the Veterans Choice Act)
  • Credit for relevant military service/training
  • Tutoring assistance

For more information on UNCG Military-Affiliated services and benefits, visit

Program Costs

The UNCG MS in Retail Studies program offers an exceptional return on your investment. Use the button below to learn more about our estimated program costs, which include tuition and fees and do not include the cost of textbooks or student health insurance. Tuition and fees vary depending on the program track pursued and the number of credit hours taken each semester. To learn more about finance and funding options available for Bryan School graduate programs, you may attend one of our helpful webinars that cover options for both domestic and international students.


The UNCG MS in Retail Studies program welcomes a variety of applicants, whether they come to us with years of professional experience or have just recently earned an undergraduate degree — business or otherwise.

Fall Semester:March 1 (Priority Deadline), June 15 (Final Deadline)
Spring Semester:November 15


If you still have questions regarding our MS in Retail Studies program please reach out to our graduate recruitment team by phone or email. You may also schedule a time to meet with one of our recruiters or attend one of our upcoming information sessions.

Jennifer Chapman

Jennifer Kiger Chapman

Assistant Director of Graduate Recruitment
Phone: 336-334-4657
Bryan 301K
[email protected]

Savannah Martin

Graduate Recruitment Specialist
Phone: 336-334-4657
Bryan 301F
[email protected]

Dr. Jin Su

Associate Professor
Phone: 336-256-0290
Stone 214
[email protected]

How to Get Started

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