For those who imagine themselves as university professors sharing their passion for Consumer, Apparel, and Retail studies with future students, a PhD in the field is an outstanding course of study to pursue. By delving deep into exciting topics ranging from marketing to consumer behavior, you will gain an expert’s understanding of the industry and how to apply your knowledge for success in the field.
This program of study leading up to the doctor of philosophy degree requires a minimum of 60 hours (90 beyond the Bachelors) and the completion of a dissertation.
Do you think you could make a career out of mentoring others and helping them achieve their career goals? Do you want to research topics of interest to consumers and industry? If you already have a master’s degree, the CARS PhD will give you exactly the preparation you need to pursue a rewarding, lifelong career in academia. In fact, most accredited colleges and universities expect job applicants to have a PhD. Position yourself as a leading candidate for excellent positions in higher education.
An established and highly-regarded program, the CARS PhD is one of the oldest on the UNCG campus. Students from our program who want to get an academic job can — and do. Our graduates have gone on to secure competitive, tenure-track positions in apparel programs at schools like Iowa State University, Texas Tech University, Louisiana State University, and many other attractive universities.
Our PhD program is innovative in its emphasis on preparing doctoral students to publish and evaluate research on a diverse array of topics. Built on a rigorous series of core courses in consumer, apparel, and retail studies, our curriculum includes both quantitative and qualitative research methodologies. As you develop your research skills, you will also engage in a mentored teaching experience — both with guidance from faculty who are top scholars in the field.
CRS-712: Theory Development in Consumer, Apparel and Retail Studies
Examination of business-related marketing theories. Analysis of marketing theories, models, and conceptual frameworks. Includes business-to-business, consumer, customer relationship and economic theories.
CRS-713: Qualitative Methodology in Consumer, Apparel and Retail Studies
Exploration of development and use of qualitative research methodology. Focus on application of the qualitative methodology to diverse research problems, data collection procedures, and analysis approaches.
CRS-721: Consumer Behavior in Apparel and Retailing
Current theories and research in consumer behavior. Application of consumer behavior models to apparel, apparel-related products and retailing through individualized research projects.
While the program is versatile and many avenues will be open to you, if you imagine yourself as a university professor sharing your passion with future students, a PhD from the CARS department is an outstanding course of study.
The required documents for the application process include:
If you received your master’s at an accredited institution in the U.S., English scores are not required.
All applications are due by February 1st.