Department of Marketing, Entrepreneurship, Hospitality & Tourism

The Sustainable Tourism and Hospitality Program’s story of Partnership with the NC Wine Industry
Former Entrepreneurship major and CEO club President – William Byrd’s story
Ms. Malia Brown, Founder and CEO of Urban Social TV, speaks to a Marketing Class
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Teaching skills to be innovative & successful in the business world

As a department, we are eclectic in nature since we combine several subject areas that are often stand-alone departments. We believe that this combination of academic interests results in a strong multidisciplinary advantage to students who want to choose from a wide range of courses, while retaining enough coursework in each area to satisfy those students who are interested in specializing in one of our disciplines.

Have Questions?

Ms. Terri Sparks

Administrative Support Associate
Bryan 441-C 336-334-3797

About Our Programs

  • Over 83% of students got a job BEFORE graduation
  • The companies our most recent graduates went to include Amazon, Oracle, American Airlines, Walt Disney World, WXII-12 News, Hyatt Hotels, Marriott Hotels & Resorts, Next Generation Aircraft, and starting their own businesses, e.g., Creative Exchange, Pinpoint Smartwatch, among others.
  • “My marketing degree has truly prepared me for the real world. Creating a marketing plan gave me so much insight on the real world of marketing. The Bryan School does a great job in helping students prepare for the real world.” – Lauren Evans, Brand Marketing with Hanes Brands

Check out our new esports concentration.

Career Opportunities

  • Market Researcher/Analyst
  • Market Forecaster/Planner
  • Advertiser
  • Brand/Line/Channel Manager
  • Retailing/Wholesaling
  • Sales Representative
  • Social Media Specialist
  • Marketing Coordinator
  • Customer Service Specialist
  • Entrepreneurs, Small Business Management
  • Product/Service Development

Our Faculty

Our multidisciplinary faculty members are dedicated to delivering top-notch education and instilling in our students the skills they need to be innovative and competitive in the marketplace, as well as global awareness in their approach to problem-solving. Values of sustainability and ethical business practices are also promoted. Through our business communications and sales courses, we teach our students essential skills to communicate effectively and confidently in professional situations.

Meet our Faculty

Our Research

Our faculty members engage in research and scholarship that is applicable to the local and global community and contribute to the economic development of the Piedmont Triad, North Carolina, and beyond.

Learn more about Bryan School Research


(336) 334-4547

(336) 334-5580


Mailing Address

P.O. Box 26170,
NC 27402-6170

Physical Address

Suite 441, Bryan Building
516 Stirling Street,
Greensboro, NC 27412-0001